ASA Group acquires Serbian mill

ASA Group has acquired the Zito Backa flour mill in Kula, Serbia, a move that makes ASA Trading the country’s largest grain trader, grain storage and handler, and milling group, the company said.

Zito Backa, which has been in the milling business for more than a century, reconstructed the Kula mill in 2013, expanding its product range and modernizing operations. Today, its daily flour production capacity is 220 tonnes (wheat equivalent), while it has 50,000 tonnes of grain storage capacity. Its website mentions that it also can store up to 3,000 tonnes of bulk flour.

“This acquisition is a natural step in ASA Group’s long-term strategy to expand in key sectors across the region,” said Eldin Hadziselimovic, chief executive officer, ASA Group. “Zito Backa brings together a strong tradition, an excellent reputation for quality, and strategic production capabilities. It perfectly aligns with our vision to scale both regionally and internationally in the field of stock commodities.”

ASA Group said the acquisition builds on its successful track record in the region, following the purchase of the Zitoprodukt mill in Backa Palanka in 2018.

“With this latest addition, ASA Trading significantly strengthens its market position and production capacity across Serbia and the broader Southeast European region,” the company said.

The Sarajevo, Bosnia-based company noted that ASA Trading is now “uniquely positioned as the leading integrated player in Serbia’s grain sector, with unmatched scale in production, storage and distribution — and a clear ambition for continued growth.”

ASA Group continues to diversify its portfolio across Southeast Europe, with active developments in date and olive production in Morocco and Turkey, as well as renewable energy projects in Bosnia and Herzegovina, including solar power plants in Bosanski Petrovac.

Tags: Serbia, flour