Brazil was able to maintain its competitive advantages in the global poultry meat market in 2025

In 2025, Brazil was able to maintain its competitive advantage in the global poultry market thanks to significant price reductions for key feed ingredients, such as corn and soybean meal. This allowed Brazilian producers to strengthen their position and outpace one of their main Asian competitors, Thailand.

Feed Ingredient Price Decline

According to industry research, in 2025, corn prices in Brazil remained below $200 per ton. By comparison, in Thailand, corn prices reached approximately $300 per ton. A similar situation was observed in the soybean meal market: in Brazil, its price fell below $300 per ton, while in Thailand, it remained above $450 per ton. This significant difference in feed ingredient prices was a key factor in reducing the cost of poultry feed in Brazil.

Impact on Costs and Exports

Lower raw material prices allowed Brazilian poultry producers to significantly reduce their production costs. This, in turn, enabled them to offer competitive prices in the export market. Brazil, known for the high quality of its products, was able not only to maintain but also to increase poultry export volumes, despite challenging conditions caused by outbreaks of highly pathogenic avian influenza in the country.

Competition with Thailand

Thailand, traditionally considered one of the leaders in poultry production and exports in Asia, faced difficulties in 2025. High feed ingredient prices negatively impacted production costs, making Thai products less competitive compared to Brazilian ones. Furthermore, Brazil was able to take advantage of lower raw material costs to offer buyers more attractive terms.

Epizootic Situation

Despite the challenging epizootic situation in 2025, Brazil was able to adapt to the challenges. Effective control and prevention measures, as well as experience with similar crises, allowed the country to minimize the damage from avian influenza outbreaks. This played a significant role in maintaining market stability and preserving the confidence of international buyers.

Tags: Brazil, chicken