Bosnia’s ASA Group buys Serbia’s wheat mill Zito Backa

Bosnia and Herzegovina’s diversified conglomerate ASA Group has acquired Zito Backa, a wheat mill in Serbia’s northwestern town of Kula, Prevent Group, ASA Group’s sister company, said.
The acquisition represents a key strategic move that positions ASA Group’s Serbian unit ASA Trading as the largest grain trader, storage operator, and milling group in the country, Prevent Group said in a press release on Friday, without disclosing the size of the investment.
“This acquisition is a natural step in ASA Group’s long-term strategy to expand in key sectors across the region. Zito Backa brings together a strong tradition, an excellent reputation for quality, and strategic production capabilities. It perfectly aligns with our vision to scale both regionally and internationally in the field of stock commodities,” ASA Group CEO Eldin Hadziselimovic said.
Founded in 1916, Zito Backa has a daily flour production capacity of 220 tons and a grain storage capacity of up to 50,000 tons.
In 2018, ASA Group acquired Zitoprodukt mill in Backa Palanka, also in northwestern Serbia.
Based in Backa Palanka, ASA Trading was founded in 2014 and is 100% owned by Austria-based ASA Trading GmbH, data from Serbia’s business registers agency showed.
Prior to the acquisition by ASA Group, Zito Backa was owned by Novi Sad-based Balkan Commodities International, part of Moldova’s agri-industrial group Trans-Oil.
In 2024, Zito Backa posted operating revenue of 2.7 billion dinars ($27 million/ 23 million euro) and a net profit of 155.5 million dinars, its annual financial statement showed.
ASA Group and Prevent Group are both owned by Bosnian entrepreneur Nijaz Hastor.
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